Strongbow is on a mission to be the most inclusive cider brand in the world. We believe everyone should feel a sense of belonging and we’re deeply committed to fostering this. Being part of Pride is our commitment to LGBTQIA+ people and allies.
As part of the HEINEKEN family of brands, we will be marching in the parade alongside 70 colleagues. Look out for our ‘Pouring With Love’ float that will be leading the parade.
Then head over to the Strongbow Stage of Greatness at the festival, where together with Hunsnet, we will be bringing you fabulous performances, a playlist that will have you dancing and singing all day, lots of free merch and one or two surprise celebrity guests!
We can’t wait to see you there, celebrate together and stand proud!