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Shared Benefit – Shared Responsibility

In 2019 Brighton Pride launched City Angels to promote a closer working partnership between Pride and local retailers, restaurants, hotels and other businesses. This relationship extends beyond Pride weekend via a year long campaign whereby Pride promotes the retail and hospitality economy, whilst asking those businesses that benefit from the £20m+ that is spent over Pride weekend to engage their civic pride and get involved through the Pride City Angels initiative.

To read more and get involved, visit

How to get involved

  • Sign up to be a #PrideCityAngel and commit to the Pride City Angel’s pledge:
  • Commit to keeping the front of your business area clean, tidy and litter free over Pride weekend and encourage customers and staff to dispose of their litter responsibly
  • Be vigilant to hate crime incidents over Pride weekend and actively report incidents to police
  • Be fully supportive of LGBTQ initiatives and events that take place in Brighton & Hove and over Pride weekend
  • Be a #PrideCityAngel champion and encourage other businesses to sign up

The benefits of being a City Angel

  • Receive official City Angel Pride merchandise to display your support and stand out from the crowd – rainbow flag and digital graphics for social media and websites
  • Be listed on the City Angel page on Brighton Pride website
  • Business listing on full page advertisements celebrating City Angels
  • Be part of the social media campaign around City Angels with links to supporters pages
  • Benefit from city visitors supporting your business because you are clearly identified as a City Angel

Respect – Pride – Unity

RESPECT for the city, each other, people
PRIDE in our city through a shared pledge to care for it
UNITY in our collective approach to look out for the city and individuals within it.

To get involved click HERE

Supported By

Platinum Members