Partners

Our Partners

Our partners share a passion for Brighton & Hove Pride and a commitment to its core values of equality, inclusion and the celebration of diversity.

Brighton & Hove Pride relies on sponsorship and partnership revenue to help deliver its programme of events.

The 2026 programme reflects both the scale and cultural ambition of the event, with headline artists including RAYE (Sat 1st Aug) and Diana Ross (Sun 2nd Aug), alongside a wider programme of live music, community-led events and city-wide celebration.

Brighton Pride offers brands and corporate partners the opportunity to engage with one of the UK’s most visible and culturally significant LGBTQ+ audiences. Across Pride weekend and our wider programme, we deliver large-scale reach alongside meaningful, values-led engagement, supported by high-profile cultural moments and national media attention.

Our Audience reach:

Over 80,000 attendees across two festival days at Pride on the Park
Over 70,000 attendees across other Pride ticketed events
Over 350,000 parade participants and spectators
Over 500,000 attendees across all Pride weekend events

Our partnership opportunities support a wide range of brand objectives, from sampling, experiential engagement and brand visibility to content creation, direct response and on-site sales. Campaigns can run year-round or focus activity around the Festival weekend, depending on brand goals.

Opportunities are available across a range of investment levels, including Headline Partner, Premium Partner and Official Partner. Alongside defined partnership packages, we also work collaboratively with partners to develop bespoke partnerships that reflect shared values, commercial objectives and creative ambition.

If you are interested in becoming a Brighton & Hove Pride sponsorship partner, please click here to read more or email:

Glenn Horder
Head of Partnerships
Brighton & Hove Pride
sponsors@brighton-pride.org

Our approach to Partnerships

Like many community organisations and UK Pride events, Brighton & Hove Pride relies on sponsorship to help deliver its aims and activities. The scale and complexity of our programme means that commercial partnerships play an important role in supporting delivery, particularly in the context of rising production, infrastructure and operational costs for large-scale outdoor events.

All partnerships are reviewed annually and we continue to work with brands, partners and allies who demonstrate a genuine commitment to supporting the LGBTQ+ community. We respect the diversity of views within our community and fully recognise the right of individuals and groups to question, protest or boycott brands and organisations.

We are also mindful of the growing public focus on the wider impact of large corporations, including issues relating to human rights, conflict and global responsibility. With this in mind, Brighton & Hove Pride seeks independent guidance and expert advice when assessing potential partners, ensuring our decisions are informed, responsible and aligned with our values.

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Our involvement in Brighton Pride was something that was very important to me to do and to get right, both professionally and personally. I firmly believed it was the right thing for the business to do and I, especially, wanted to support Brighton Pride as I understood how well it was perceived by the LGBT and local community having been so many times before. So I guess it was a bit of a leap of faith. But you and the team have been incredibly supportive with good advice and suggestions, and as a result, this was a fantastic thing for us to have done. We have had unparalleled feedback, engagement and coverage.
Mark WilemanHead of Marketing, Hertz UK Ltd

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Pride marks a significant event in the calendar for me and many of the global LGBTQ+ community. Pride Month is an opportunity to celebrate LGBTQ+ communities around the world, showing how far we’ve come by bringing people together in friendship and love, whilst acknowledging there is still work to be done. This year, I’m proud that Delta and Virgin Atlantic are part of Brighton Pride; an event that is all about championing diversity and celebrating our differences, acknowledging that we should all feel proud of who we are, no matter how we identify or who we love.
Juha JarvinenChief Commercial Officer, Virgin Atlantic / Executive Ally, Pride@VirginAtlantic employee network

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Brighton & Hove Pride is something we all look forward to at OneFamily. And this year is no different, as we count down the days until the vibrant celebrations begin! Being based in the heart of the city, it means a lot to us to be a part of something so very important and we are proud to be an official partner for another year.
The OneFamily team

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Pride is always one of the most exciting and important events of the year. We’re delighted to once again partner with Pride, and be part of City Angels, so that everyone can move smoothly and safely around the city and get the most out of their weekend. Happy Pride, everyone.
Ed WillsManaging Director, Brighton & Hove Buses.

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Brighton Pride is one of the highlights of our calendar each year, and we’re always incredibly proud to stand in support of our LGBTQ+ community – it’s truly a time to celebrate diversity, and the strength of being yourself. We’re delighted to be able to play our part, as Tesco is here to serve the Great British Public, in all its wonderfully diverse glory.
Michelle McEttrickGroup Brand Director, Tesco